Client
The Cheesecake Factory
An American institution pulls back the curtain on their back of house.
How-to Tutorial
From A(ppendix) to TOC we designed this report so that updates can be made for years to come by internal staff. What that means is a hyper-organized extremely well thought design and design library ready for whomever picks it up next.
Deliverables
- CSR Report Template
- Infographics
- Icon System
- Design Library
Template to Final
Never seen before footage behind the scenes of building a CSR report. Just kidding. But part of the deliverable of this project was making sure that their internal team could execute updates for years to come so the process of going from template to final is pretty interesting.
Graphic Elements
Building on their graphic standards, we designed new icon systems and elements to communicate CSR concepts in ways that resonate with their readers.
